Zango Toolbar Release 8.5

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Written by Book Reviews

What's New In the version 8.5 ?

Launched a new version of the Zango and Seekmo Search Assistants
Launched an upgrade to the existing Zango Toolbar using Hotbar functionality
Updated the Zango.com and Seekmo websites to include the new toolbar, updated compliance information and some branding cleanup.
Created all new Consent Screens to include expanded Plain Text Disclosure, updated (in some cases) EULAs

Why All those Changes ?

Increase Revenue from Zango Users
Increase Advertising inventory and type
Improve User Experience and Stickiness
Create the infrastructure to optimize our ad serving and to offer CPC campaigns on Zango
Create a face for the Zango Client
Increase top-of-mind awareness for our users
Increased transparency with our users

What Zango Toolbar Is offering now?

Provides one-click access to Zango Videos and Games
Creates a drop-down menu for Zango content and information
Returns search results page and search-related offers via dynamic buttons
New Advertising Opportunities

Zango Media is the name for all business-to-business products for advertisers, web publishers and content providers.
Zango Media products include unique features designed to optimize ROI for business constituents (such as dynamic and static buttons on the Toolbars or various bundling options).

The next slide is an overall list of the types of Zango Media products available to businesses but does not contain details about the product features.

Zango Brand

Content Syndication
Content Providing
Software Bundles
Gateway
Targeted Visitor Ads
Toolbar Ads
Floating Ads
Run of Site

Hotbar Brand

Hotbar Toolbar Ads
Hotbar CPV Ads
Hotbar BBar Ads
Hotbar Floating Ads
Hotbar Run of Site

Seekmo Brand

Content Syndication
Content Providing
Software Bundles

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