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Zango Toolbar Release 8.5 |
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Written by Book Reviews
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What's New In the version 8.5 ? - Launched a new version of the Zango and Seekmo Search Assistants
- Launched an upgrade to the existing Zango Toolbar using Hotbar functionality
- Updated the Zango.com and Seekmo websites to include the new toolbar, updated compliance information and some branding cleanup.
- Created all new Consent Screens to include expanded Plain Text Disclosure, updated (in some cases) EULAs
Why All those Changes ?
- Increase Revenue from Zango Users
- Increase Advertising inventory and type
- Improve User Experience and Stickiness
- Create the infrastructure to optimize our ad serving and to offer CPC campaigns on Zango
- Create a face for the Zango Client
- Increase top-of-mind awareness for our users
- Increased transparency with our users
What Zango Toolbar Is offering now? - Provides one-click access to Zango Videos and Games
- Creates a drop-down menu for Zango content and information
- Returns search results page and search-related offers via dynamic buttons
- New Advertising Opportunities
Zango Media is the name for all business-to-business products for advertisers, web publishers and content providers. Zango Media products include unique features designed to optimize ROI for business constituents (such as dynamic and static buttons on the Toolbars or various bundling options). The next slide is an overall list of the types of Zango Media products available to businesses but does not contain details about the product features. Zango Brand Content Syndication Content Providing Software Bundles Gateway Targeted Visitor Ads Toolbar Ads Floating Ads Run of Site | Hotbar Brand Hotbar Toolbar Ads Hotbar CPV Ads Hotbar BBar Ads Hotbar Floating Ads Hotbar Run of Site | | Seekmo Brand | Content Syndication Content Providing Software Bundles | | | |
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